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Marketing Strategies for Chronic Care

Performance marketing agency for Chronic Care brands that generates pipeline and revenue

Chronic diseases devour 90% of US healthcare spending, costing a staggering $4.1 trillion annually and demands a strategic focus on delivering messages that resonate.

The term chronic is often applied when the course of the disease lasts for more than three months.

Chronic diseases are defined broadly by the CDC as conditions that last 1 year or more and require ongoing medical attention or limit activities of daily living or both. Chronic diseases such as heart disease, cancer and diabetes are the leading causes of death and disability in the United States. They are also leading drivers of the nation’s $4.1 trillion in annual health care costs.

That's where L2uMA comes in.
We understand the complexities of chronic care and the ever-evolving needs of both patients and providers.
Our dedicated team combines creative brilliance, strategic insight and hands-on collaboration to deliver unmatched marketing services to amplify your brand's narrative, create a lasting impact and provide revenue-boosting solutions. 


6 out of 10 people with a chronic disease
4 out of 10 have a chronic disease
Six in Ten adults in the US have a Chronic Disease
Four in Ten adults in the US have 2 or more Chronic Diseases

Chronic disease patients often forge strong bonds with their providers, seeking continuity as they manage their condition.

We know how to Engage Chronic Disease Patients

Chronic Care Marketing Specialties

Doctor's Desk

Chronic Care Providers we help

Primary Care Physicians

The first point of contact for many routine health concerns, offering preventive care, diagnosis and management of common conditions.


Specializes in the heart and cardiovascular system, diagnosing and treating conditions like heart failure,  and coronary artery disease.


Experts in cancer diagnosis, treatment, and management, including chemotherapy, radiation therapy and surgery.


Focused on skin health, diagnosing and treating conditions like acne, eczema, psoriasis and skin cancer.


Specialists in the nervous system, treating conditions like epilepsy, Parkinson's disease and Alzheimer's disease.


Diagnose and treat mental health disorders like depression, anxiety and schizophrenia.

Physical Therapist

Help individuals regain mobility and function after injuries, surgeries or chronic conditions.

Nurse Practitioners

Provide primary care services under the supervision of a physician, diagnosing and treating common illnesses and coordinating care.


Provides care services that include Medication management and Chronic disease monitoring (CGM, RPM).


Offers convenient access, personalized care, Community focus and support in managing medications and monitoring health conditions.

Social workers

Social workers can help individuals access community resources, financial assistance and support services.

Patient advocacy groups

These groups advocate for policy changes, research funding and improved healthcare access.

Provider Marketing Specialties




Biologic Marketing


Image by Afif Ramdhasuma

Chronic Care Target Audience

Alzheimer's Disease

United States: 6.7 million Americans 
Globally: 44 million people 


United States: 17.1 million people Globally: 18.1 million cancer cases 

Chronic Obstructive Pulmonary Disease (COPD)

United States: 16 million adults
Globally: 328 million people


United States: 3.4 million people 
Globally: More than 65 million 


United States: 10 million Americans 
Globally: 200 million people 


United State: 27 million people (about 1 in 12 people)
Globally: 262 million people 

Cardiovascular Disease 

United States: 121 million people 
Globally: 620 million people 


United States: 21 million adults

(8.3% of the adult population)
Globally: 280 million people (5% of the world's adults)

Heart Disease

United States: 18.2 million Americans
Globally: 523 million people 

Rheumatoid arthritis 

United States: 1.5 million people 
Globally: 17·6 million people

Atrial fibrillation

United States: 6.1 million people
Globally: 33 million people

Chronic Kidney Disease (CKD)

United States: 37 million people 
Globally: 800 million individuals 


United States: 29.7 million have been diagnosed and 8.7 million are undiagnosed (11.6% of the population)
Globally: 422 million people 

Non Healing Wounds

United States: 6.5 million people

or 1-2% 0f the population


United States: 3.2 million Americans 
Globally: 24 million people

Integrated Chronic Care Marketing solutions designed to drive growth

Content Marketing & SEO that drives more SQLs from your ideal customer segments and personas.

  • Core Page SEO

  • Content Marketing

  • CRO

  • Technical SEO

End-to-end marketing optimization—from lead management to revenue and attribution modeling.

  • Offline Conversion Tracking

  • Lifecycle Design

  • CRM Optimization

  • Data Orchestration

  • Attribution Strategy

  • Gap Analysis & Strategy

Flexible, powerful design for every channel and experience, personalized to your ICP.

  • Web & Landing Page Design

  • Image Ads & Split Testing

  • Visual Elements

  • Brand Guidelines

  • Sales & Product Decks

  • Case Studies

  • Data Visualization


Holistic strategy package designed for Customer Acquisition.

  • Tailored Business Evaluation

  • Identification of Total Addressable Market (TAM)

  • Persona Crafting

  • Collection of First-Party Data

  • Financial Analysis and Modeling

  • Customer Acquisition Tactics

Advertising campaigns that engage your customers where they are with the offer they need.

  • Paid Search

  • Paid Social

  • Programmatic

  • Performance Reporting

Brand and product videos, produced to engage, educate, and convert your ICP at every lifecycle stage.

  • Brand Videos

  • Product Explainer Videos

  • Video Ads

  • Testimonials & Case Studies

  • Website Animations


Local Marketing

Local Healthcare Marketing 

Statewide Marketing

Statewide Healthcare Marketing 

Nationwide Marketing

Nationwide Healthcare Marketing 

International Marketing

International Healthcare Marketing 

3D Balls in Rainbow Background

Live Website Builds

  • Healthcare Website Design
  • Medical Website Design

B2B Brand Building

  • Why Choose L2uMA Medical Marketing?
    Our team has in-depth knowledge of both the medical industry and marketing trends. We understand the unique challenges and regulations you face, and we tailor our strategies to ensure compliance and maximum effectiveness.
  • What kind of marketing approach do you take?
    We don't believe in one-size-fits-all solutions. Our marketing strategies are customized to align with your specific goals, target audience and budget, ensuring optimal results.
  • What specific services do your chronic healthcare marketing services include?
    Our chronic healthcare marketing services encompass a range of strategies tailored to meet the unique needs of chronic care providers. This includes targeted digital marketing, content creation, patient engagement initiatives and data-driven analytics to enhance your online presence.
  • Do you offer Measurable Results?
    We believe in transparency and accountability. Through data-driven analytics and regular reporting, we track the performance of our marketing campaigns and provide insights to help you make informed decisions.
  • How do you ensure compliance with healthcare regulations in your marketing efforts?
    We prioritize compliance with all healthcare regulations, including HIPAA. Our team is well-versed in healthcare marketing guidelines, and we implement robust measures to safeguard patient information and adhere to industry standards.

Why Choose L2uMA Medical Marketing?

Our Numbers


Years of Experience


Revenue Generated



List2u has helped a wide variety of clients, from start-ups to Fortune 500 companies, in all industries, achieve exceptional results. 

Allen Medical
E Patient Healthcare
Hit Software
Nationwide Prime Medical
True American Medical Supply
US Telemed
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