Chronic Care Marketing

Specialized Performance Marketing Agency for Chronic Care Branding that generates Attention and Revenue

We know how to Engage Chronic Disease Patients

Chronic diseases devour 90% of US healthcare spending, costing a staggering $4.1 trillion annually and demands a strategic focus on delivering messages that resonate.

The term chronic is often applied when the course of the disease lasts for more than three months.

Chronic diseases are defined broadly by the CDC as conditions that last 1 year or more and require ongoing medical attention or limit activities of daily living or both. Chronic diseases such as heart disease, cancer and diabetes are the leading causes of death and disability in the United States. They are also leading drivers of the nation’s $4.1 trillion in annual health care costs.

That's where L2uMA comes in.
We understand the complexities of chronic care and the ever-evolving needs of both patients and providers. Our dedicated team combines creative brilliance, strategic insight and hands-on collaboration to deliver unmatched marketing services to amplify your brand's narrative, create a lasting impact and provide revenue-boosting solutions.

6 out of 10 people with a chronic disease

Six in Ten adults in the US have a Chronic Disease

Four in Ten adults in the US have 2 or more Chronic Diseases

Chronic disease patients often forge strong bonds with their providers, seeking continuity as they manage their condition.

CHOOSE YOUR BUSINESS

To see why we are the ideal Chronic Care Marketing partner for you!

Services for Chronic Care Marketing

Trust our unique combination of Digital Marketing, Traditional Marketing and Unique Marketing know-how to navigate your landscape and unlock the full potential of your Chronic Care business.

1. CONTENT & SEO
Content Marketing & SEO that drives more SQLs from your ideal customer segments and personas.

Core Page SEO
Content Marketing
CRO
Technical SEO

2. CREATIVE
Flexible, powerful design for every channel and experience, personalized to your ICP.

Web & Landing Page Design
Image Ads & Split Testing
Visual Elements
Brand Guidelines
Sales & Product Decks
Case Studies
Data Visualization

3. PAID MEDIA
Advertising campaigns that engage your customers where they are with the offer they need.

Paid Search
Paid Social
Programmatic
Performance Reporting

4. MARKETING OPERATIONS
End-to-end marketing optimization—from lead management to revenue and attribution modeling.

Offline Conversion Tracking
Lifecycle Design
CRM Optimization

5. INTEGRATED STRATEGY

Holistic strategy package designed for Customer Acquisition.

Tailored Business Evaluation
Identification of Total Addressable Market (TAM)
Persona Crafting
Collection of First-Party Data
Financial Analysis and Modeling
Customer Acquisition Tactics
Call Center Services

6. VIDEO
Brand and product videos, produced to engage, educate, and convert your ICP at every lifecycle stage.

Brand Videos
Product Explainer Videos
Video Ads
Website Animations

Chronic Care Target Audience

The term "Chronic Care Target Audience" refers to the specific group of individuals or patients who are the focus of chronic care initiatives, programs or communications. In the context of healthcare and chronic disease management, identifying and understanding the target audience is crucial for tailoring interventions and messages to meet the unique needs, characteristics and preferences of a particular group.

The chronic care target audience typically includes individuals who are:

Living with Chronic Conditions: The primary focus is on individuals who have been diagnosed with chronic diseases or conditions that require ongoing medical attention and management. This could include conditions such as diabetes, hypertension, heart disease, asthma, chronic kidney disease (CKD), chronic obstructive pulmonary disease (COPD), Cancer, Arthritis and Neurological & Mental Health Disorders.

At Risk for Chronic Conditions: In some cases, the target audience may also include individuals who are at risk of developing chronic conditions due to factors such as family history, lifestyle choices or other predisposing factors. This could include genetics, age, stress, unhealthy diet, high cholesterol, hypertension, tobacco and excessive alcohol consumption.

Caregivers and Family Members: Family members and caregivers of individuals with chronic conditions are also an important part of the target audience. They play a crucial role in supporting and assisting individuals in managing their health through emotional support, medication management, advocacy, health monitoring and the coordination of care.

Community and Support Networks: The broader community and support networks, such as patient advocacy groups, community organizations and online support communities, may also be part of the target audience. Engaging these groups can help create a supportive environment for individuals managing chronic conditions.